It will bring thousands of people to downtown Roanoke next April. It is the third annual Susan G. Komen Virginia Blue Ridge Race for the Cure set for April 14, 2012.
The first two years the race was held at Green Hill Park in western Roanoke County. This year the race will be in downtown Roanoke starting in front of the Roanoke Library on Jefferson Street and ending at Elmwood Park. The route will take runners and walkers onto the Roanoke River Greenway and back to downtown Roanoke.
Race organizers also hope to bring a week full of activities to downtown Roanoke leading up to race day as well as a celebration party and concert in downtown after the race. In the past two years once the race is over people would disperse, said Joey Coakley Beck, 2012 Race Co-Chairman.
With the downtown Roanoke venue, it's hoped that the more than 3,000 runners and the thousands that come out to support them will stick around downtown afterwards. There will be a concert in Elmwood Park and other events planned for that day, Coakley Beck said.