ROANOKE, Va. — The name Shirley Niday might not be familiar, but if you've lived in the Roanoke Valley for a while, her commercials are.
She was the face of Magic City Ford for 11 years with her signature slogan, "We are so nice to deal with."
Niday died Thursday.
She had been fighting breast cancer for nearly five years but it simply spread too much.
Niday was 63.
Click here to see some of Niday's commercial spots from over the years.